Category: Digital PR
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How to Prevent Fake Online Reviews from Hurting Your Brand Reputation
It’s no secret that a large number of people shop online today. Even those who want to buy something from their local store, often go online to find more information about the products they are interested in. This has increased the importance of online reviews a lot as the buyers can only rely on them […]
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Winning Start-up Pitch: 5 Do & Don’t While Submitting Your Start-up Pitch
When you are a start-up there are a lot of things that need to be kept in mind. Especially when targeting new clients there is a sense of anxiety that is usually hard to beat. It is pretty hard to convince them to invest in something which is just in its nascent phases. As per […]
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CHOOSING A PR AGENCY: 5 THINGS TO CONSIDER BEFORE HIRING A PR FIRM
With numerous emerging PR agencies, unsure about how to choose a PR agency? Don’t worry, the list below compiles a list of pre-requisites that will help you in hiring a suitable PR firm. A PR agency acts as a bridge between the public and the company which strategically processes the communication and builds an advantageous […]
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Traditional Vs Digital PR: Decoding Past, Present And Future Of The Public Relations
PR (or Public Relations) is a strategic communication process that builds a mutually beneficial relationship between an organization and the public. PRs can be categorized into 2 categories: traditional PR and digital PR. However, the aim of both traditional and digital agencies is to enhance a client’s reputation and increase visibility among target audiences. In […]