All About Marketing
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How to Hire an Effective & High-Performing SEO Strategist?
Today the question of whether a company needs a SEO Strategist no longer falls in the optional realm. It has become mandatory to hire one if the company wants to succeed in increasing its visibility in the online world. While the mandatory requirement cannot be denied, it is equally important not to make a bad […]
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Why Instagram Followers are Unfollowing you & How to Fix it
It is but obvious that all Instagram content creators, without any exception whatsoever, would love to see their Instagram followers heading northwards at an unabated pace. After all, there is no rocket science as far as social media monetization goes. Your social media revenue and income generation prospect is always directly propionate to your number […]
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Why your Business needs a Link Building specialist? Pros & Cons of hiring One.
If your business overwhelmingly depends on your website’s online visibility then hiring an experienced link building specialist should be one of your top priorities. A link building specialist specializes in acquiring high-quality backlinks for a website, which in-turn propels the website’s ranking on Google’s SERP. However, hiring a backlink specialist has its own downsides and […]
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Proven strategies for expanding Google My Business Reach & Dominate Local Search
With internet becoming ubiquitous and a dominant force over the last decade or so, today more and more people are searching for local businesses on internet; restaurants, hospitals, clinics, shops and many other local businesses and services. In the online marketing world, the practice of people searching local businesses and services is referred as ‘local […]
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Why Manufacturers need to embrace and adopt Digital Marketing?
With internet taking off in a big way during last one decade or so, digital marketing has emerged as one of the most formidable marketing strategies possibly for every industry out there. However, despite its overwhelming advantages and benefits, manufacturers and B2B industry largely seems to be least impressed and has always given a cold […]
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Backlink Exchange: Legitimate or Black Hat SEO Strategy
Today we are going to discuss about one of the most polarizing topics in the SEO world. Backlink exchange, also known as link exchange or reciprocal links, has long divided the SEO world. Question galore about whether it is good or a bad practice. If it is really good SEO practice then do we have […]
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Search Engine Marketing Benefits: The complete Guide
Search engine marketing (SEM) is one of the most sought-after digital marketing strategies that is today often used by brands and industries across the niche. You can consider SEM as a twin brother of SEO, albeit it has many contrasting features and is nowhere near as identical to SEO. Many marketers use SEO and SEM […]
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White Label Link Building Services: The Ultimate Guide for Agencies
Link building is the heart and soul of any SEO campaign. Your SEO campaign won’t even stand a remote chance of succeeding without it. However, link building isn’t your walk-in-the-park thing. It is a monumental task where your skills and patience will be tested to the core. But if you feel that your agency is […]
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Advantages and Disadvantages of Email Marketing
Ever since digital marketing’s phenomenal rise during last one decade, email marketing has been one of its foundational pillars. Although in last few years obituaries have been written about its imminent death, it has shown surprising resilience. Even today email marketing continues to enjoy immense popularity as brands and digital marketers alike find great and […]
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Influencers Gone Wrong: Spectacular Failures of Influencer Marketing Campaigns
Influencer marketing has completely redefined the way brands engage with their target audience. With just one single post, social media influencers can literally open the floodgates for sales and lead generation even for an upcoming and small brand. However, as is the case with everything, success is not always guaranteed with influencer marketing. Many classify […]
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Search intent: What’s is it and why it is so important for SEO?
Every search query that any user makes on Google or any other search engine is not without specific goal or aim. Users are basically searching for something that is potentially valuable for them; this could be a crucial piece of information, a product they want to buy or comparison between two products before making a […]
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White Label Content Creation: Get Professionally Crafted Content without any Effort
So, you run a digital marketing agency or a small B2B or B2C company and your company desperately needs high-quality content for a good period of time. But there is one tiny problem. Your company needs high-quality content but without bearing the expense of hiring an in-house content creator. This may sound a little illogical […]
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Content Creators vs Influencers: Let’s Figure out the Difference
In today’s social media driven world, it has almost become a fad to throw terms like ‘content creators’ and ‘influencers.’ These two popular terms have become almost synonymous with social media marketing and also digital marketing. But there is one interesting thing that we feel that everyone should know, especially those who want to keep […]
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Top SEO Blogs that every beginner must follow
So, you are a newbie who has taken a plunge in the vast ocean of SEO. But SEO is not just vast, it is a highly complex world where strategies and trends change almost at a lightning speed. Therefore, for beginners it is all too easy to get lost in this gigantic and challenging world. […]
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10 Most Important Terminologies in SEO
SEO being a dynamic field, it invariably boosts scores of terminologies and jargons. These terminologies represent and cover the diverse and important elements of this fast-evolving field. But in this blog post, we will not be covering all the jargons. Rather we will be narrowly focusing only on the 10 most important jargons in the […]
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Negative SEO: Decoding the Ugly Side of SEO
If you thought that the SEO industry is filled with only good and moral people then you couldn’t be more wrong. The search engine optimization industry has a fair share of bad actors and villainous people who prey on their competitor’s website like a predator. They don’t believe in fair play and bend every possible […]
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Influencer Leaks: The Dark Side of Being a Successful Influencer
Today being a successful social media influencer is probably the coolest thing. The generational appeal of influencers simply cannot be denied. The quick money and cult following that have become synonymous with this new age profession is finding resonance especially with generation Z people. But this enticing success can sometimes elicit a heavy price, especially […]
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What is Pinterest NSFW and Why it is so controversial?
It is pretty much given that almost all visually driven social media platforms have a dark side to them. Therefore, why should Pinterest be any exception? Beneath amazing and eye-popping visual ideas covering diverse categories hides a murky and insidious world of pornographic and sexually explicat images. Officially, this dark world is referred by a […]
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Slingly: A Scam or a genuine money-making platform? Let’s uncover the truth
Today the market is flooded with platforms and apps promising you to make easy money and gain financial independence. This is a dreamy life that probably everyone craves. Slingly is one such platform that is trying to make a name for itself in the overcrowded market of money-making platforms and apps. Chances are pretty high […]
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Is lifestyle Niche too Broad. How to find a Perfect Niche in a Broad Market?
Is lifestyle niche too broad? The overwhelming answer is ‘yes.’ It is indeed a broad niche. But this doesn’t necessarily spell bad news especially for bloggers and content creators planning to target the lifestyle niche. If anything, this is a blessing in disguise. This could help them in creating a highly successful career as a […]
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Why is Facebook marketplace not renewing my listing: Quick Fixes and Solutions
Since its official launch in 2016, Facebook Marketplace has emerged as a go-to platform for buying and selling second hand or used products. But Facebook Marketplace has become so overcrowded that selling products can often become a bit of a challenge. This is where renewing your listing can prove pretty handy. However, despite your persistent […]
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Top 5 Affordable SEO Tools that will Drive your Website Traffic
Affordable SEO tools are great boon for small businesses, fledgling SEO agencies, and SEO freelancers. The great thing about these inexpensive SEO tools is that it provides invaluable SEO data and other robust features without breaking your bank. Their steady demand is also fueled by the fact that many popular SEO tools remain as expensive […]
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Amateur Blogs: A Comprehensive Guide along with useful tips and tricks
Amateur Blogs are not new phenomena or trends. It has existed ever since the internet popped up nearly two decades ago. As the internet grew so did amateur blogging, so much so that today amateur blogs make up a huge chunk of the global blogging industry. If you’re planning to take those first baby steps […]
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Must Read SEO Books that will level up your SEO skills
Today unparallel and unlimited knowledge about SEO is easily available on internet. Probably some of you may have already read several blog posts for increasing their knowledge on SEO. While no doubt that internet’s deep penetration has made knowledge more accessible, nothing quite matches the treasure trove of knowledge that a book has to offers. […]
Got any book recommendations?