Category: Digital PR

  • Influencer Marketing for Small Businesses : Is it worth it?

    Influencer Marketing for Small Businesses : Is it worth it?

    Influencer marketing has become a popular strategy for businesses of all sizes, including small businesses, to reach a wider audience and promote their products or services. But is it worth it for small businesses? The answer is, it depends. Let’s see how influencer marketing for small businesses work. First, let’s define what influencer marketing is. […]

  • Affiliate Marketing vs Influencer Marketing – All You Need to Know!

    Affiliate Marketing vs Influencer Marketing – All You Need to Know!

    Affiliate marketing and influencer marketing are two popular forms of performance-based marketing that allow businesses to reach a large audience and increase brand awareness. Both strategies involve partnering with individuals or websites to promote a business’s products or services. Before we get into affiliate marketing vs influencer marketing debate, let’s take a look at each […]

  • YouTube influencer marketing in 2023 – know everything about it!

    YouTube influencer marketing in 2023 – know everything about it!

    YouTube Influencer marketing has become an increasingly popular strategy for businesses and brands looking to reach new audiences and promote their products or services. In 2023, YouTube influencer marketing is going to to continue to grow as more brands and influencers recognize the potential for collaboration. One of the main benefits of influencer marketing on […]

  • What is the role of influencer strategist in influencer marketing?

    What is the role of influencer strategist in influencer marketing?

    The role of an influencer strategist is quite crucial in managing and executing an influencer marketing campaign. An influencer strategist is responsible for identifying and collaborating with influencers to promote a brand’s products or services to their followers. The role of an influencer strategist includes: Researching and identifying potential influencers: Researching and identifying potential influencers […]

  • 10 pro influencer marketing tips to improve your campaign

    10 pro influencer marketing tips to improve your campaign

    Influencer marketing has become an increasingly popular way for brands to reach their target audience and promote their products or services. By partnering with individuals who have a strong presence within a particular niche or industry, brands can tap into the influence and credibility of these individuals to promote their products or services to a […]

  • What services are offered in influencer marketing services?

    What services are offered in influencer marketing services?

    Influencer marketing is a form of marketing in which brands work with individuals who have a strong online presence, known as influencers, to promote their products or services. Influencer marketing can be an effective way for brands to reach new audiences and drive sales, as influencers often have a dedicated and engaged following. There are […]

  • Stay away from these influencer marketing myths for a successful campaign!

    Stay away from these influencer marketing myths for a successful campaign!

    Influencer marketing has become a popular and effective way for businesses to reach and engage with their target audience. However, there are a number of myths and misconceptions surrounding influencer marketing that can lead to campaigns that are less successful than they could be. Here are a few myths to stay away from to ensure […]

  • how to generate more leads through influencer marketing campaigns

    how to generate more leads through influencer marketing campaigns

    Influencer marketing has reached the epitome of its heights where more than 65% brands are looking to invest in the near future. But like all the other things, it has its downside too. Many marketers have failed to generate good leads from influencer marketing campaigns and no one can blame them. It is still an […]

  • Why top influencers are really difficult to work with

    Why top influencers are really difficult to work with

    Influencer marketing has been growing at a colossal rate to say the least. According to a study, more than 35% marketers believed that they would spend more than 30% of their marketing budgets on influencer marketing and it is estimated to cross $20 billion by 2023. So why top influencers are really difficult to work […]

  • Best fashion Influencers And Bloggers in India

    Best fashion Influencers And Bloggers in India

    Before we start talking about best fashion influencers and bloggers in India, let’s talk about fashion first. What were the similarities between Roman and Egyptian cultures? Well, I am no historian but I do know that clothing and fashion was a status symbol in both the cultures. Maybe it all started when humans started wearing […]

  • 5 things you must look out for in your agency before shooting your influencer marketing campaign

    5 things you must look out for in your agency before shooting your influencer marketing campaign

    If you’re planning on shooting an influencer marketing campaign with the help of an agency, there are things to demand from your influencer marketing agency before getting started. If you are getting into influencer marketing, there are obviously 2 ways to get into it. First route is through an influencer marketing agency and the second […]

  • 5 reasons why your influencer marketing campaigns are failing

    5 reasons why your influencer marketing campaigns are failing

    PewDiePie, CarryMinati, Amanda Cerny, Khaby Lame, Flying Beast or BB ki Vines. If these names are ringing a bell, you must be someone who loves their content or you must be someone who associates their brands with these people. In a short span of time, influencer marketing has occupied a huge share in marketing budgets […]

  • How to Find the Best Niche Influencers and Convince Them to Get on Board

    How to Find the Best Niche Influencers and Convince Them to Get on Board

    There are millions of blogs on the Internet today which means that it’s become nearly impossible to find new niches. Even if you are able to find one, it may fail to attract enough organic visitors. This is why you need to stick to those that are already popular and use different kinds of marketing […]

  • Why Digital Marketing Is A Must For Businesses In 2019

    Why Digital Marketing Is A Must For Businesses In 2019

    Today, the Internet has made possible lots of things that were out of reach back then. To watch your favorite TV show, you had to wait an entire week for a new episode to broadcast. Today, you can easily binge-watch hundreds of series without being interrupted by advertisements. In the same way, things that would […]

  • Top CEO Reputation Management Tactics That Work

    Top CEO Reputation Management Tactics That Work

    In today’s competitive business world, branding has become more important than ever and the demand for Online Reputation Management for companies has shot up. This is because there are all kinds of businesses in almost every sector, and if you want yours to stand out, then you need to ensure that it’s online reputation and […]