All About Marketing
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Understanding How Does the Maximize Conversions Bidding Strategy Work: A Comprehensive Guide.
Irrespective of which type of bidding strategies advertisers opt for, their ultimate aim is always to add up to their conversion numbers. After all, that is what drives their profit. Therefore, in this latest blog-post we’ll talk about a bidding strategy that’s exactly focused on this goal. It is called ‘maximum conversion’ bidding strategy. We […]
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How to Check Competitors Email Marketing Strategy
Checking your competitors’ email marketing strategy can help in unravelling several key insights that can greatly help in improving your email marketing strategy. This practice assumes great significance considering that even today email marketing among all the digital marketing strategies is still known for offering comparatively higher ROI to marketers and brands alike. Therefore, if […]
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What is CPA in Google Ads and why it is important?
Like all PPC platforms, Google Ads offers several metrics and bidding strategies to its users. In this context, CPA is pretty unique. CPA, which stands for cost per action, doubles up as an important metric as well as a bidding strategy. In this lates blog post, we will be talking about CPA in Google […]
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Backlink Management: What is it and what are its benefits
If you’re even remotely aware how SEO works then you must be aware that backlinks play a decisive role in the success of any SEO campaign. Although Google has always kept its ranking signals secret and rightly so, backlinks are widely considered as the holy grail of SEO. However, in today’s competitive landscape merely acquiring […]
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Content Marketing for SaaS companies that have minuscule & Small budget
Over the last two decades or so, SaaS (software as a service) industry has emerged as a dominant force, primarily fueled by the unprecedented rise of internet. Most of the laymen people who are reading this blog post may not be aware that today most of the software and applications that they are using are […]
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How to Hire an Effective & High-Performing SEO Strategist?
Today the question of whether a company needs a SEO Strategist no longer falls in the optional realm. It has become mandatory to hire one if the company wants to succeed in increasing its visibility in the online world. While the mandatory requirement cannot be denied, it is equally important not to make a bad […]
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Why Instagram Followers are Unfollowing you & How to Fix it
It is but obvious that all Instagram content creators, without any exception whatsoever, would love to see their Instagram followers heading northwards at an unabated pace. After all, there is no rocket science as far as social media monetization goes. Your social media revenue and income generation prospect is always directly propionate to your number […]
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Why your Business needs a Link Building specialist? Pros & Cons of hiring One.
If your business overwhelmingly depends on your website’s online visibility then hiring an experienced link building specialist should be one of your top priorities. A link building specialist specializes in acquiring high-quality backlinks for a website, which in-turn propels the website’s ranking on Google’s SERP. However, hiring a backlink specialist has its own downsides and […]
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Proven strategies for expanding Google My Business Reach & Dominate Local Search
With internet becoming ubiquitous and a dominant force over the last decade or so, today more and more people are searching for local businesses on internet; restaurants, hospitals, clinics, shops and many other local businesses and services. In the online marketing world, the practice of people searching local businesses and services is referred as ‘local […]
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Why Manufacturers need to embrace and adopt Digital Marketing?
With internet taking off in a big way during last one decade or so, digital marketing has emerged as one of the most formidable marketing strategies possibly for every industry out there. However, despite its overwhelming advantages and benefits, manufacturers and B2B industry largely seems to be least impressed and has always given a cold […]
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Backlink Exchange: Legitimate or Black Hat SEO Strategy
Today we are going to discuss about one of the most polarizing topics in the SEO world. Backlink exchange, also known as link exchange or reciprocal links, has long divided the SEO world. Question galore about whether it is good or a bad practice. If it is really good SEO practice then do we have […]
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Search Engine Marketing Benefits: The complete Guide
Search engine marketing (SEM) is one of the most sought-after digital marketing strategies that is today often used by brands and industries across the niche. You can consider SEM as a twin brother of SEO, albeit it has many contrasting features and is nowhere near as identical to SEO. Many marketers use SEO and SEM […]
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White Label Link Building Services: The Ultimate Guide for Agencies
Link building is the heart and soul of any SEO campaign. Your SEO campaign won’t even stand a remote chance of succeeding without it. However, link building isn’t your walk-in-the-park thing. It is a monumental task where your skills and patience will be tested to the core. But if you feel that your agency is […]
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Advantages and Disadvantages of Email Marketing
Ever since digital marketing’s phenomenal rise during last one decade, email marketing has been one of its foundational pillars. Although in last few years obituaries have been written about its imminent death, it has shown surprising resilience. Even today email marketing continues to enjoy immense popularity as brands and digital marketers alike find great and […]
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Navigating the Amazon Jungle: A Guide to Mastering PPC with Optimization Tools
Introduction In the bustling digital marketplace of Amazon, visibility is king, and Pay-Per-Click (PPC) advertising reigns supreme in achieving this goal. Yet, as the arena becomes ever more competitive, managing PPC campaigns effectively demands precision, insight, and, above all, the right tools. Enter Amazon PPC optimization tools: your allies in navigating the complex landscape of […]
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