Today, the Internet has made possible lots of things that were out of reach back then. To watch your favorite TV show, you had to wait an entire week for a new episode to broadcast. Today, you can …
Read more
Category: Marketing Strategy
CHOOSING A PR AGENCY: 5 THINGS TO CONSIDER BEFORE HIRING A PR FIRM 3 months ago
With numerous emerging PR agencies, unsure about how to choose a PR agency? Don’t worry, the list below compiles a list of pre-requisites that will help you in hiring a suitable PR firm. A PR agency acts as …
Read more
Traditional Vs Digital PR: Decoding Past, Present And Future Of The Public Relations 4 months ago
PR (or Public Relations) is a strategic communication process that builds a mutually beneficial relationship between an organization and the public. PRs can be categorized into 2 categories: traditional PR and digital PR. However, the aim of both …
Read more